5 social media trends to watch in 2025
Rachael Thompson Rachael Thompson

5 social media trends to watch in 2025

Wondering what’s actually worth paying attention to on social this year? Here are the 2025 trends that actually matter – and what they mean for your business.

Read More
What does a copywriter actually do?
Rachael Thompson Rachael Thompson

What does a copywriter actually do?

If you've ever Googled "What even is a copywriter?" — you're not alone. The word gets thrown around a lot, but it can feel a bit vague unless you're already in the marketing world.

So let’s break it down. If you’re running a business, chances are you probably need one , even if you don’t realise it yet.

Read More